Risk and Reward
When it comes to remuneration, we believe that we should be rewarded according to the results that we actually deliver.
We therefore operate a unique Risk and Reward programme, based on key criteria that you choose. This enables you to significantly de-risk a new engagement, and pay according to real results.
We do not predetermine what your success criteria are, as these will vary from business to business. It may be generating targeted sales leads, driving web traffic, or increasing sales conversions levels – we will work to deliver against our key objective.
The key principle to which we operate is that we are prepared to share the risks of a new engagement, on the basis that we can then participate in the success we create.
As our profits are directly predicated on achievement against your defined reward targets, you can be sure that we'll keep on working away until we get it right. Being search engine marketers rather than just search engine optimisers, we can add more channels to the project.
This approach has worked successfully with financial services clients, including Mansion House and City Equities, in the travel industry with Kuoni and in retail with Kdbeds.
